Mariama Ford

VTC (Virtual Time Capsule)

Mobile-first Web App

Figma + Custom Dev Collab

2024 - 6 months

Overview

Case Study

Overview

Virtual Time Capsule (VTC) lets people build digital time capsules — compilations of photos, videos, voice memos, and written memories — that are sealed and delivered to a chosen recipient at a future date. For the V2 redesign, I mapped and designed end-to-end experiences for four distinct user journeys: First-time and returning senders creating a capsule, contributors invited to add a memory, and recipients receiving and opening the final experience.

My Role:

Lead UX Researcher & Designer

Timeline:

June 2024 – November 2024

Deliverables:

User flow diagrams for 4 user types, hi-fi Figma prototypes, a tested end-to-end user story, contributor & recipient email touchpoints, plan/pricing structure

The Problem

The four user types already existed, but their experiences were disjointed. Each had grown somewhat independently, without a unified structure tying them together or a shared visual language connecting them. My job was to streamline that complexity: map out clear, intentional user journeys for each type so the process felt organized end-to-end, and build a cohesive design system so that a sender, a contributor, and a recipient would all recognize they were using the same product.

Discovery & Research

Building on feedback from prior user interviews, I identified and refined the four distinct user flows so the team could see at a glance where the journeys diverge and where they share screens:

  • Sender, first-time (SF) — someone creating their very first capsule
  • Sender, returning (SR) — someone coming back to an existing, in-progress capsule
  • Contributor (C) — someone invited by a sender to add a single memory to someone else's capsule
  • Recipient (R) — the person the finished capsule is ultimately delivered to

Flow Sf

·

Sender — First-time

User Journey Map

End-to-end path from landing page to delivered time capsule. Dashed nodes indicate optional steps.

Phase 01

Account Setup

User discovers and registers for the platform

Landing Page

Sign Up

Create Account

Verify Email

Onboarding

5 steps

Phase 02

Dashboard Entry

Personalize the experience and enter the product

Onboarding

Select Personalization

Empty-State Dashboard

3 steps

Phase 03

Create Time Capsule

Compose the capsule with video and optional collaborators

Create New Time Capsule

Record or Upload Video

optional

Add Contributors

optional

Set Recipient Privileges

4 steps

Phase 04

Recipient & Delivery

Designate the recipient, pay, and dispatch

Enter Recipient Information

Payment

Send Time Capsule

3 steps

Legend

Required step

Optional step

Flow direction

Phase transition

01 — Account Setup

02 — Dashboard Entry

03 — Create Time Capsule

04 — Recipient & Delivery

Flow SR

·

Sender — Returning

User Journey Map

Returning sender's path from log in through the dashboard to creating and sending a new time capsule. Dashed nodes indicate optional steps.

Phase 01

Log In

Returning sender arrives at the web app and authenticates

Web App Landing Page

Log In

Enter Credentials

Dashboard

4 steps

Phase 02

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 03

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Log In

02 — Dashboard Navigation

03 — Create Time Capsule

Flow R

·

Recipient

User Journey Map

Recipient's path from receiving a capsule through optional account creation and capsule management. Dashed nodes indicate optional steps.

Phase 01

Receive & View Time Capsule

Recipient opens their capsule and optionally decides to create their own

Receive Time Capsule

View Received Time Capsule

optional

Select "Create Your Own"

3 steps

Phase 02

Account Setup

Prompted to register and verify identity

Redirect to Sign Up

Sign Up

Create Account

Verify Account by Email

Redirect to Onboarding

5 steps

Phase 03

Dashboard Entry

Complete onboarding and arrive at the main dashboard

Complete Personalization Questions

Dashboard

2 steps

Phase 04

Dashboard Navigation

Hub of primary actions available from the dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 05

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive & View Time Capsule

02 — Account Setup

03 — Dashboard Entry

04 — Dashboard Navigation

05 — Create Time Capsule

Flow C

·

Contributor

User Journey Map

Contributor's path from receiving an invitation through adding their contribution and optionally managing their own capsules. Dashed nodes indicate optional steps.

Phase 01

Receive Contribution Invitation

Contributor receives an invite and opts in to contribute

Receive Invitation to Contribute to Time Capsule

Select "Sign Up to Contribute"

2 steps

Phase 02

Account Setup

Register and verify identity to access the platform

Create Account

Verify Account by Email

Redirect to Onboarding

3 steps

Phase 03

Contributor Onboarding

Personalize the experience and land on contribution requests

Complete Personalization Questions

Redirect to Time Capsule Requests

2 steps

Phase 04

Contribute to Time Capsule

Open the assigned request and submit a contribution

Open Assigned Time Capsule Request

Add Contribution to Requested Time Capsule

2 steps

Phase 05

Complete Contribution & Dashboard Entry

Finish the contribution, optionally start their own, then reach the dashboard

Finish Contribution

Select "Create Your Own"

Dashboard

3 steps

Phase 06

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 07

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive Contribution Invitation

02 — Account Setup

03 — Contributor Onboarding

04 — Contribute to Time Capsule

05 — Complete Contribution & Dashboard Entry

06 — Dashboard Navigation

07 — Create Time Capsule

^ Four mapped user flows: Sender (First-Time), Sender (Returning), Recipient, and Contributor.

Mapping the Four Flows

  1. First-Time Sender Flow
    • Create account, verify email
    • Complete profile — photo, relationship to the capsule, age range, how they heard about VTC
    • Identify what they connect with most (Family Historian, Grandparent, New Parent, Legacy-Maker, etc.) and how they plan to use VTC Milestones
    • Choose a plan: 
    • Start a capsule from a guided template or a blank canvas
    • Select up to 10 memory prompts, or write a custom one
    • Add memories to each prompt as text, photo, video, or voice recording
    • Invite up to 4 contributors by email, previewing exactly what their invite will look like before sending
    • Send the capsule

  1. Returning Sender Flow
    • Open an existing, in-progress capsule (e.g., “Loving Lila”) directly from the dashboard
    • See real-time storage and time usage against the plan (photos and video minutes used vs. available)
    • Keep adding memories to existing prompts, or add new ones

  1. Contributor Flow
    • Receive an email invite from the sender, naming the specific memory they're being asked about
    • Create an account (if new) and verify email
    • Complete a short profile — relationship to the sender, age range, how they heard about VTC
    • Land directly in a dedicated thread for that one memory prompt, which auto-closes in 30 days
    • Record a voice memo, type a response, or attach a photo
    • Get confirmation the contribution was added, with an invitation to identify what they connect with most and start a capsule of their own

^ Contributor flow: invite → account creation → dedicated memory thread → confirmation.

  1. Recipient Flow
    • Receive an “Evite”-style email announcing the capsule and who it's from
    • Sign in or create an account to unlock and view the full capsule
    • Land on a reveal screen (“Replay”) showing the capsule and the date it remains available until
    • Rate the experience and get prompted to create a capsule of their own

Design System

The VTC brand pairs a deep navy with soft sky-blue gradients, anchored by a cloud, lock, and video camera mark that ties together the ideas of safekeeping and memory capture. That palette carried through every touchpoint — account creation, capsule building, and plan selection —, so the experience feels consistent whether someone is a first-time sender or a one-time contributor.

^ Hi-fi journeys for each of the four user types: New Sender, Returning Sender, Contributor, and Recipient.

Prototyping

High-fidelity prototypes were built in Figma for all four user types, covering account creation, profile setup, plan selection, capsule building, and delivery. Several variations were explored for how a single memory could be captured — straight-to-camera video, a narrated photo, or a simple audio recording, so senders and contributors could choose whatever felt most natural for that memory.

^ The full Recipient experience from capsule receipt to account creation

Testing the Flow

End-to-End

To pressure-test the system as a whole, I ran the design against a single, concrete scenario: Amy Lee creates a capsule for her daughter Lila's 18th birthday. The capsule spans 2024 to 2042 and is set to deliver in 2042. Amy invites her mother, Margaret Chen (Lila's grandmother), to contribute memories in 2024, 2034, and 2042. In 2042, Lila (by then a young adult headed off to college) receives the capsule, with her grandmother's contributions included.

User Story

Amy Lee creates a time capsule for her daughter's 18th birthday

Amy Lee creates a capsule for her daughter, Lila's, 18th birthday. The capsule spans from 2024 to 2042 and will be delivered in 2042.

Amy sends a contributor request to her mother — Lila's grandma, Margaret Chen — for memories in 2024, 2034, and 2042.

Lila Lee receives the capsule in 2042, now a new mom to her own daughter, with grandma Margaret as a contributor.

2024

Capsule created

2034

Contributions added

2042

Capsule delivered

Capsule Photos

5 memories

Amy Lee

Sender

Margaret Chen

Contributor

Lila Lee

Recipient

^ The Amy Lee → Margaret Chen → Lila Lee scenario used to test the sender, contributor, and recipient flows together.

Challenges

Designing four flows that needed to feel like one product was the central challenge. A sender, a contributor invited for thirty days, and a recipient opening a capsule decades later all needed to recognize VTC immediately, despite very different contexts and stakes. A second challenge was designing for moments that happen outside the app entirely: Both the contributor invite and the recipient invite are email-first experiences, which meant the visual and verbal tone had to read clearly in an inbox, not just in-product.

Outcome

The V2 redesign delivered mapped, diagrammed flows for all four user types, hi-fi Figma prototypes covering account creation through capsule delivery, and a tested end-to-end scenario that validated the experience across collaboration and the recipient's eventual reveal. All designs were prepared for implementation and marked as “Ready for Dev,” creating a seamless handoff to the development team. My designs were ultimately integrated into the web app, which are still apparent.

Let’s work together.

mariamaford.com

GET IN TOUCH

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Mariama Ford

VTC (Virtual Time Capsule)

Mobile-first Web App

Figma + Custom Dev Collab

2024 - 6 months

Overview

Case Study

Overview

Virtual Time Capsule (VTC) lets people build digital time capsules — compilations of photos, videos, voice memos, and written memories — that are sealed and delivered to a chosen recipient at a future date. For the V2 redesign, I mapped and designed end-to-end experiences for four distinct user journeys: First-time and returning senders creating a capsule, contributors invited to add a memory, and recipients receiving and opening the final experience.

My Role: Lead UX Researcher & Designer

Timeline: June 2024 – November 2024

Deliverables: User flow diagrams for 4 user types, hi-fi Figma prototypes, a tested end-to-end user story, contributor & recipient email touchpoints, plan/pricing structure

The Problem

The four user types already existed, but their experiences were disjointed. Each had grown somewhat independently, without a unified structure tying them together or a shared visual language connecting them. My job was to streamline that complexity: map out clear, intentional user journeys for each type so the process felt organized end-to-end, and build a cohesive design system so that a sender, a contributor, and a recipient would all recognize they were using the same product.

Discovery & Research

Building on feedback from prior user interviews, I identified and refined the four distinct user flows so the team could see at a glance where the journeys diverge and where they share screens:

  • Sender, first-time (SF) — someone creating their very first capsule
  • Sender, returning (SR) — someone coming back to an existing, in-progress capsule
  • Contributor (C) — someone invited by a sender to add a single memory to someone else's capsule
  • Recipient (R) — the person the finished capsule is ultimately delivered to

Flow Sf

·

Sender — First-time

User Journey Map

End-to-end path from landing page to delivered time capsule. Dashed nodes indicate optional steps.

Phase 01

Account Setup

User discovers and registers for the platform

Landing Page

Sign Up

Create Account

Verify Email

Onboarding

5 steps

Phase 02

Dashboard Entry

Personalize the experience and enter the product

Onboarding

Select Personalization

Empty-State Dashboard

3 steps

Phase 03

Create Time Capsule

Compose the capsule with video and optional collaborators

Create New Time Capsule

Record or Upload Video

optional

Add Contributors

optional

Set Recipient Privileges

4 steps

Phase 04

Recipient & Delivery

Designate the recipient, pay, and dispatch

Enter Recipient Information

Payment

Send Time Capsule

3 steps

Legend

Required step

Optional step

Flow direction

Phase transition

01 — Account Setup

02 — Dashboard Entry

03 — Create Time Capsule

04 — Recipient & Delivery

Flow SR

·

Sender — Returning

User Journey Map

Returning sender's path from log in through the dashboard to creating and sending a new time capsule. Dashed nodes indicate optional steps.

Phase 01

Log In

Returning sender arrives at the web app and authenticates

Web App Landing Page

Log In

Enter Credentials

Dashboard

4 steps

Phase 02

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 03

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Log In

02 — Dashboard Navigation

03 — Create Time Capsule

Flow R

·

Recipient

User Journey Map

Recipient's path from receiving a capsule through optional account creation and capsule management. Dashed nodes indicate optional steps.

Phase 01

Receive & View Time Capsule

Recipient opens their capsule and optionally decides to create their own

Receive Time Capsule

View Received Time Capsule

optional

Select "Create Your Own"

3 steps

Phase 02

Account Setup

Prompted to register and verify identity

Redirect to Sign Up

Sign Up

Create Account

Verify Account by Email

Redirect to Onboarding

5 steps

Phase 03

Dashboard Entry

Complete onboarding and arrive at the main dashboard

Complete Personalization Questions

Dashboard

2 steps

Phase 04

Dashboard Navigation

Hub of primary actions available from the dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 05

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive & View Time Capsule

02 — Account Setup

03 — Dashboard Entry

04 — Dashboard Navigation

05 — Create Time Capsule

Flow C

·

Contributor

User Journey Map

Contributor's path from receiving an invitation through adding their contribution and optionally managing their own capsules. Dashed nodes indicate optional steps.

Phase 01

Receive Contribution Invitation

Contributor receives an invite and opts in to contribute

Receive Invitation to Contribute to Time Capsule

Select "Sign Up to Contribute"

2 steps

Phase 02

Account Setup

Register and verify identity to access the platform

Create Account

Verify Account by Email

Redirect to Onboarding

3 steps

Phase 03

Contributor Onboarding

Personalize the experience and land on contribution requests

Complete Personalization Questions

Redirect to Time Capsule Requests

2 steps

Phase 04

Contribute to Time Capsule

Open the assigned request and submit a contribution

Open Assigned Time Capsule Request

Add Contribution to Requested Time Capsule

2 steps

Phase 05

Complete Contribution & Dashboard Entry

Finish the contribution, optionally start their own, then reach the dashboard

Finish Contribution

Select "Create Your Own"

Dashboard

3 steps

Phase 06

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 07

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive Contribution Invitation

02 — Account Setup

03 — Contributor Onboarding

04 — Contribute to Time Capsule

05 — Complete Contribution & Dashboard Entry

06 — Dashboard Navigation

07 — Create Time Capsule

^ Four mapped user flows: Sender (First-Time), Sender (Returning), Recipient, and Contributor.

Mapping the Four Flows

  1. First-Time Sender Flow
    • Create account, verify email
    • Complete profile — photo, relationship to the capsule, age range, how they heard about VTC
    • Identify what they connect with most (Family Historian, Grandparent, New Parent, Legacy-Maker, etc.) and how they plan to use VTC Milestones
    • Choose a plan: 
    • Start a capsule from a guided template or a blank canvas
    • Select up to 10 memory prompts, or write a custom one
    • Add memories to each prompt as text, photo, video, or voice recording
    • Invite up to 4 contributors by email, previewing exactly what their invite will look like before sending
    • Send the capsule

  1. Returning Sender Flow
    • Open an existing, in-progress capsule (e.g., “Loving Lila”) directly from the dashboard
    • See real-time storage and time usage against the plan (photos and video minutes used vs. available)
    • Keep adding memories to existing prompts, or add new ones

  1. Contributor Flow
    • Receive an email invite from the sender, naming the specific memory they're being asked about
    • Create an account (if new) and verify email
    • Complete a short profile — relationship to the sender, age range, how they heard about VTC
    • Land directly in a dedicated thread for that one memory prompt, which auto-closes in 30 days
    • Record a voice memo, type a response, or attach a photo
    • Get confirmation the contribution was added, with an invitation to identify what they connect with most and start a capsule of their own

^ Contributor flow: invite → account creation → dedicated memory thread → confirmation.

  1. Recipient Flow
    • Receive an “Evite”-style email announcing the capsule and who it's from
    • Sign in or create an account to unlock and view the full capsule
    • Land on a reveal screen (“Replay”) showing the capsule and the date it remains available until
    • Rate the experience and get prompted to create a capsule of their own

Design System

The VTC brand pairs a deep navy with soft sky-blue gradients, anchored by a cloud, lock, and video camera mark that ties together the ideas of safekeeping and memory capture. That palette carried through every touchpoint — account creation, capsule building, and plan selection —, so the experience feels consistent whether someone is a first-time sender or a one-time contributor.

^ Hi-fi journeys for each of the four user types: New Sender, Returning Sender, Contributor, and Recipient.

Prototyping

High-fidelity prototypes were built in Figma for all four user types, covering account creation, profile setup, plan selection, capsule building, and delivery. Several variations were explored for how a single memory could be captured — straight-to-camera video, a narrated photo, or a simple audio recording, so senders and contributors could choose whatever felt most natural for that memory.

^ The full Recipient experience from capsule receipt to account creation

Testing the Flow End-to-End

To pressure-test the system as a whole, I ran the design against a single, concrete scenario: Amy Lee creates a capsule for her daughter Lila's 18th birthday. The capsule spans 2024 to 2042 and is set to deliver in 2042. Amy invites her mother, Margaret Chen (Lila's grandmother), to contribute memories in 2024, 2034, and 2042. In 2042, Lila (by then a young adult headed off to college) receives the capsule, with her grandmother's contributions included.

User Story

Amy Lee creates a time capsule for her daughter's 18th birthday

Amy Lee creates a capsule for her daughter, Lila's, 18th birthday. The capsule spans from 2024 to 2042 and will be delivered in 2042.

Amy sends a contributor request to her mother — Lila's grandma, Margaret Chen — for memories in 2024, 2034, and 2042.

Lila Lee receives the capsule in 2042, now a new mom to her own daughter, with grandma Margaret as a contributor.

2024

Capsule created

2034

Contributions added

2042

Capsule delivered

Capsule Photos

5 memories

Amy Lee

Sender

Margaret Chen

Contributor

Lila Lee

Recipient

^ The Amy Lee → Margaret Chen → Lila Lee scenario used to test the sender, contributor, and recipient flows together.

Challenges

Designing four flows that needed to feel like one product was the central challenge. A sender, a contributor invited for thirty days, and a recipient opening a capsule decades later all needed to recognize VTC immediately, despite very different contexts and stakes. A second challenge was designing for moments that happen outside the app entirely: Both the contributor invite and the recipient invite are email-first experiences, which meant the visual and verbal tone had to read clearly in an inbox, not just in-product.

Outcome

The V2 redesign delivered mapped, diagrammed flows for all four user types, hi-fi Figma prototypes covering account creation through capsule delivery, and a tested end-to-end scenario that validated the experience across collaboration and the recipient's eventual reveal. All designs were prepared for implementation and marked as “Ready for Dev,” creating a seamless handoff to the development team. My designs were ultimately integrated into the web app, which are still apparent.

Previous

Next

Let’s work together.

mariamaford.com

GET IN TOUCH

VTC (Virtual Time Capsule)

Mobile-first Web App

Figma + Custom Dev Collab

2024 - 6 months

Overview

Virtual Time Capsule (VTC) lets people build digital time capsules — compilations of photos, videos, voice memos, and written memories — that are sealed and delivered to a chosen recipient at a future date. For the V2 redesign, I mapped and designed end-to-end experiences for four distinct user journeys: First-time and returning senders creating a capsule, contributors invited to add a memory, and recipients receiving and opening the final experience.

My Role: Lead UX Researcher & Designer

Timeline: June 2024 – November 2024

Deliverables: User flow diagrams for 4 user types, hi-fi Figma prototypes, a tested end-to-end user story, contributor & recipient email touchpoints, plan/pricing structure

The Problem

The four user types already existed, but their experiences were disjointed. Each had grown somewhat independently, without a unified structure tying them together or a shared visual language connecting them. My job was to streamline that complexity: map out clear, intentional user journeys for each type so the process felt organized end-to-end, and build a cohesive design system so that a sender, a contributor, and a recipient would all recognize they were using the same product.

Discovery & Research

Building on feedback from prior user interviews, I identified and refined the four distinct user flows so the team could see at a glance where the journeys diverge and where they share screens:

  • Sender, first-time (SF) — someone creating their very first capsule
  • Sender, returning (SR) — someone coming back to an existing, in-progress capsule
  • Contributor (C) — someone invited by a sender to add a single memory to someone else's capsule
  • Recipient (R) — the person the finished capsule is ultimately delivered to

Flow Sf

·

Sender — First-time

User Journey Map

End-to-end path from landing page to delivered time capsule. Dashed nodes indicate optional steps.

Phase 01

Account Setup

User discovers and registers for the platform

Landing Page

Sign Up

Create Account

Verify Email

Onboarding

5 steps

Phase 02

Dashboard Entry

Personalize the experience and enter the product

Onboarding

Select Personalization

Empty-State Dashboard

3 steps

Phase 03

Create Time Capsule

Compose the capsule with video and optional collaborators

Create New Time Capsule

Record or Upload Video

optional

Add Contributors

optional

Set Recipient Privileges

4 steps

Phase 04

Recipient & Delivery

Designate the recipient, pay, and dispatch

Enter Recipient Information

Payment

Send Time Capsule

3 steps

Legend

Required step

Optional step

Flow direction

Phase transition

01 — Account Setup

02 — Dashboard Entry

03 — Create Time Capsule

04 — Recipient & Delivery

Flow SR

·

Sender — Returning

User Journey Map

Returning sender's path from log in through the dashboard to creating and sending a new time capsule. Dashed nodes indicate optional steps.

Phase 01

Log In

Returning sender arrives at the web app and authenticates

Web App Landing Page

Log In

Enter Credentials

Dashboard

4 steps

Phase 02

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 03

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Log In

02 — Dashboard Navigation

03 — Create Time Capsule

Flow R

·

Recipient

User Journey Map

Recipient's path from receiving a capsule through optional account creation and capsule management. Dashed nodes indicate optional steps.

Phase 01

Receive & View Time Capsule

Recipient opens their capsule and optionally decides to create their own

Receive Time Capsule

View Received Time Capsule

optional

Select "Create Your Own"

3 steps

Phase 02

Account Setup

Prompted to register and verify identity

Redirect to Sign Up

Sign Up

Create Account

Verify Account by Email

Redirect to Onboarding

5 steps

Phase 03

Dashboard Entry

Complete onboarding and arrive at the main dashboard

Complete Personalization Questions

Dashboard

2 steps

Phase 04

Dashboard Navigation

Hub of primary actions available from the dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 05

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive & View Time Capsule

02 — Account Setup

03 — Dashboard Entry

04 — Dashboard Navigation

05 — Create Time Capsule

Flow C

·

Contributor

User Journey Map

Contributor's path from receiving an invitation through adding their contribution and optionally managing their own capsules. Dashed nodes indicate optional steps.

Phase 01

Receive Contribution Invitation

Contributor receives an invite and opts in to contribute

Receive Invitation to Contribute to Time Capsule

Select "Sign Up to Contribute"

2 steps

Phase 02

Account Setup

Register and verify identity to access the platform

Create Account

Verify Account by Email

Redirect to Onboarding

3 steps

Phase 03

Contributor Onboarding

Personalize the experience and land on contribution requests

Complete Personalization Questions

Redirect to Time Capsule Requests

2 steps

Phase 04

Contribute to Time Capsule

Open the assigned request and submit a contribution

Open Assigned Time Capsule Request

Add Contribution to Requested Time Capsule

2 steps

Phase 05

Complete Contribution & Dashboard Entry

Finish the contribution, optionally start their own, then reach the dashboard

Finish Contribution

Select "Create Your Own"

Dashboard

3 steps

Phase 06

Dashboard Navigation

Hub of primary actions available from the main dashboard

Dashboard

Create New Time Capsule

View / Manage Sent Time Capsules

View / Manage Received Time Capsules

View / Manage Profile Details

Phase 07

Create Time Capsule

Two paths from the dashboard: record a new video or upload an existing one

Record

7 steps

Create New Time Capsule

Record New Time Capsule

Choose a Prompt

Record Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Upload

6 steps

Create New Time Capsule

Upload Time Capsule

Upload Video

optional

Add Contributors

Fill Out Recipient Information

Send Time Capsule

Legend

Required step

Optional step

Navigation hub

Flow direction

Phase transition

01 — Receive Contribution Invitation

02 — Account Setup

03 — Contributor Onboarding

04 — Contribute to Time Capsule

05 — Complete Contribution & Dashboard Entry

06 — Dashboard Navigation

07 — Create Time Capsule

^ Four mapped user flows: Sender (First-Time), Sender (Returning), Recipient, and Contributor.

Mapping the Four Flows

  1. First-Time Sender Flow
    • Create account, verify email
    • Complete profile — photo, relationship to the capsule, age range, how they heard about VTC
    • Identify what they connect with most (Family Historian, Grandparent, New Parent, Legacy-Maker, etc.) and how they plan to use VTC Milestones
    • Choose a plan: 
    • Start a capsule from a guided template or a blank canvas
    • Select up to 10 memory prompts, or write a custom one
    • Add memories to each prompt as text, photo, video, or voice recording
    • Invite up to 4 contributors by email, previewing exactly what their invite will look like before sending
    • Send the capsule

  1. Returning Sender Flow
    • Open an existing, in-progress capsule (e.g., “Loving Lila”) directly from the dashboard
    • See real-time storage and time usage against the plan (photos and video minutes used vs. available)
    • Keep adding memories to existing prompts, or add new ones

  1. Contributor Flow
    • Receive an email invite from the sender, naming the specific memory they're being asked about
    • Create an account (if new) and verify email
    • Complete a short profile — relationship to the sender, age range, how they heard about VTC
    • Land directly in a dedicated thread for that one memory prompt, which auto-closes in 30 days
    • Record a voice memo, type a response, or attach a photo
    • Get confirmation the contribution was added, with an invitation to identify what they connect with most and start a capsule of their own

^ Contributor flow: invite → account creation → dedicated memory thread → confirmation.

  1. Recipient Flow
    • Receive an “Evite”-style email announcing the capsule and who it's from
    • Sign in or create an account to unlock and view the full capsule
    • Land on a reveal screen (“Replay”) showing the capsule and the date it remains available until
    • Rate the experience and get prompted to create a capsule of their own

Design System

The VTC brand pairs a deep navy with soft sky-blue gradients, anchored by a cloud, lock, and video camera mark that ties together the ideas of safekeeping and memory capture. That palette carried through every touchpoint — account creation, capsule building, and plan selection —, so the experience feels consistent whether someone is a first-time sender or a one-time contributor.

^ Hi-fi journeys for each of the four user types: New Sender, Returning Sender, Contributor, and Recipient.

Prototyping

High-fidelity prototypes were built in Figma for all four user types, covering account creation, profile setup, plan selection, capsule building, and delivery. Several variations were explored for how a single memory could be captured — straight-to-camera video, a narrated photo, or a simple audio recording, so senders and contributors could choose whatever felt most natural for that memory.

^ The full Recipient experience from capsule receipt to account creation

Testing the Flow End-to-End

To pressure-test the system as a whole, I ran the design against a single, concrete scenario: Amy Lee creates a capsule for her daughter Lila's 18th birthday. The capsule spans 2024 to 2042 and is set to deliver in 2042. Amy invites her mother, Margaret Chen (Lila's grandmother), to contribute memories in 2024, 2034, and 2042. In 2042, Lila (by then a young adult headed off to college) receives the capsule, with her grandmother's contributions included.

User Story

Amy Lee creates a time capsule for her daughter's 18th birthday

Amy Lee creates a capsule for her daughter, Lila's, 18th birthday. The capsule spans from 2024 to 2042 and will be delivered in 2042.

Amy sends a contributor request to her mother — Lila's grandma, Margaret Chen — for memories in 2024, 2034, and 2042.

Lila Lee receives the capsule in 2042, now a new mom to her own daughter, with grandma Margaret as a contributor.

2024

Capsule created

2034

Contributions added

2042

Capsule delivered

Capsule Photos

5 memories

Amy Lee

Sender

Margaret Chen

Contributor

Lila Lee

Recipient

^ The Amy Lee → Margaret Chen → Lila Lee scenario used to test the sender, contributor, and recipient flows together.

Challenges

Designing four flows that needed to feel like one product was the central challenge. A sender, a contributor invited for thirty days, and a recipient opening a capsule decades later all needed to recognize VTC immediately, despite very different contexts and stakes. A second challenge was designing for moments that happen outside the app entirely: Both the contributor invite and the recipient invite are email-first experiences, which meant the visual and verbal tone had to read clearly in an inbox, not just in-product.

Outcome

The V2 redesign delivered mapped, diagrammed flows for all four user types, hi-fi Figma prototypes covering account creation through capsule delivery, and a tested end-to-end scenario that validated the experience across collaboration and the recipient's eventual reveal. All designs were prepared for implementation and marked as “Ready for Dev,” creating a seamless handoff to the development team. My designs were ultimately integrated into the web app, which are still apparent.

Let’s work together.

mariamaford.com

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